Massage therapists frequently provide progressive care, addressing acute spasm/strain and pain (and the anxiousness which accompanies these symptoms) to improve function and provide a sense of well-being. Our eventual goal is to instill agency in our patients, providing self-care techniques they can apply themselves to ameliorate symptoms.
Hand & Stone Massage Spa Canada Corporation has opened three new locations across Canada, including its first on outside of Ontario.
With the end of summer, many of us are now faced with returning to a regular work schedule. The problem is that our minds are still on vacation with thoughts of beaches, BBQs and lazy afternoons. Regretfully this does nothing to help our productivity.
According to one Gallup poll, 50 per cent of employees leave their job because of their bosses. However other studies have shown that employees can leave for a number of other reasons such as opportunity, better pay, or more responsibility.
The list of traits a successful business owner needs never seems to end. From selling skills to time management, it seems we all need help in becoming something we're not. And while some might say this can be a complicated effort, I believe it can be so effortless, a regular pencil can be a source of inspiration.
To drive business to your RMT practice you likely have your contact information in multiple locations on the Internet: your website, Facebook page, LinkedIn profile, and the like. As a result, you receive many email inquiries from potential clients and are accustomed to opening messages from people you do not know. This is exactly the results you are wanting, but it comes with some risks. Not only is your email address available to new clients, it is also exposed to online predators who are out to do you harm. Therefore, email from unknown sources should be handled with care.
As a massage therapist, last-minute cancellations and no-shows are a major hurdle to overcome. Just a few empty time slots here and there can cost you a lot of money in the long run. For a practice that charges $90 per hour for a massage therapy session, just five empty, hour-long slots a week can mean a loss of more than $20,000 in revenue over the course of a year.
For well over a decade RMTs have continued to migrate to technology in their practices to simplify day-to-day business activities through online software, reduce time spent each day on patient administration and improve patient services.
In this episode of Practice Points, Don Dillon talks about RMTs' pricing strategy and the best way to set the right price for the service you provide. Is your massage therapy service optimally priced?For more on this topic, check out Dillon's article, Pricing your massage therapy service.
Perhaps the biggest change business has experienced in the past decade is the mainstream adoption and use of mobile phones. Businesses across Canada have had to change the way they reach their audiences by turning to mobile-friendly alternatives. Since consumers now use their mobile phones at work, at home and on the go, RMTs are also adopting mobile communications in the form of SMS (short message service/text messaging and emails, to reach their patients, primarily in appointment-related messaging.
Earlier this year, a massage therapist removed a large number of confidential patient files from a multidisciplinary clinic prompting investigations by law enforcement and the Information and Privacy Commissioner of Ontario (IPC). Fortunately, the investigations help set a precedent to determine file ownership and the patient information was safely returned to the clinic owner.
In this episode of Practice Points, Don Dillon tackles the issue of proposed regulation of health care clinics in Ontario, and presents some possible alternatives for the massage therapy profession and other stakeholders to consider.For more on this topic, read Dillon's article, Proposed Ontario Clinic Regulation - An Alternative.
Massage therapists fall into one of two obvious categories – we are either fiercely independent, or the ultimate team player hungry for networking in a multi-disciplinary environment. Some of us wander down both career arteries to find what's best in sync with our mission and mantra. Others know before having completed the board exam that it's self-employment or bust.
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Massage Therapy Expo 2018
April 21-22, 2018
5th International Fascia Research Congress
November 14-15, 2018